I directed the UX/UI design and branding for Palasino Casino, delivering a unified and attractive digital experience. By combining thorough research and innovative design, I developed an intuitive interface that captivates users and enhances the brand's visibility in the competitive online casino landscape.
Client: Palasino Casino
Role: UX/UI Designer, Brand Strategist
Scope: User Research, Wireframing, Prototyping, Visual Design, Branding
What I Did: In the Palasino Casino project, I was responsible for crafting the overall user experience and visual identity of the online casino. My process began with comprehensive user research to understand the target audience and their needs. I then created detailed wireframes and prototypes to map out the user journey and interface elements. The visual design phase involved developing a striking and consistent brand identity, including logo design, color schemes, typography, and imagery, ensuring the casino's interface was not only functional but also visually appealing. The result was a polished, engaging, and user-centric platform that significantly improved user interaction and brand perception.